Last updated: 2026-07-12
Summary: MIXI Global Investments’ July 2026 report is a useful primary market source. Its methodology also shows why a headline number should not be detached from scope, exclusions, and definitions.
What the report covers
*India’s State of Play* focuses primarily on mobile gaming. It says its analysis combines Sensor Tower mobile-market data with consolidated estimates for in-app purchase revenue, in-app advertising revenue, and PC-market estimates.
The report states that its core app dataset covers games classified in standard app-store gaming categories and excludes real-money gaming experiences categorised as gambling. It also notes that download estimates exclude pre-installs, duplicate downloads, and third-party Android stores.
Source: MIXI Global Investments, India’s State of Play, July 2026 PDF
Five checks before quoting a number
| Check | Question to ask | Why it matters |
|---|---|---|
| Scope | Mobile only, or mobile plus PC? | Different totals may cover different markets. |
| Exclusions | Is RMG, gambling, or third-party Android distribution excluded? | A broad headline may imply coverage the dataset does not have. |
| Revenue basis | Gross or net; IAP, ads, or both? | Platform deductions and revenue streams change comparisons. |
| Status | Historical estimate or future projection? | A 2029 number is not current revenue. |
| Source chain | Who authored, funded, supplied data, and interpreted it? | Readers need to distinguish data provider, report publisher, and commentary. |
Estimates are not audited totals
Sensor Tower figures are modelled estimates, while the combined market totals also draw on consolidated industry estimates. That does not make them unusable. It means articles should use words such as “estimates” and “projects”, retain the report date, and avoid presenting the figures as government statistics.
Do not backfill RMG into a non-RMG dataset
The report discusses the regulatory reset and its possible effects on talent, capital, and adjacent sectors. That context is different from including cash-rummy deposits, stakes, prize pools, or operator revenue inside the core mobile-game estimates.
A reader should not add an older RMG market estimate to the report’s non-RMG forecast without checking dates, definitions, overlap, and methodology.
Legal and tax questions need different sources
Market research does not decide whether a product is an online money game, whether it is registered, how state law applies, or how GST is calculated. Those questions require official rules, orders, judgments, and tax records.
Read this with India Gaming Market-Data Glossary, India Online Gaming Official Records Watchlist, and Online Gaming GST.
Disclaimer: This article is for news and general information only and is not legal, tax, financial, or investment advice.
FAQ
Can the report be cited as a primary source?
Yes, for what the report estimates and describes. Its estimates should still be labelled and scoped accurately.
Does the report measure cash-rummy deposits?
No. Its core app-market methodology says it excludes RMG experiences categorised as gambling.
Is a 2029 forecast current market revenue?
No. It is a projection based on the report’s model and assumptions.






